The Bachelor of Applied Management programme aims to produce graduates with the personal and professional skills necessary to be successful in demanding and evolving business environments, whether locally, nationally or internationally.

The programme offers a blend of theoretical and practical learning, with an emphasis on applied knowledge and skill. High importance is placed on the development of the soft skills for management (such as communication, business writing, presentation, interpersonal and problem solving skills) in addition to the development of specific business knowledge and skills.

Majors available for the Bachelor of Applied Management programme:

Event Management (this page)
Applied Management
Applied Marketing
Human Resource Management
Project Management
Occupational Health and Safety
Agribusiness Management

Event Management major

In addition to the skills listed for the overall programme, graduates from the Bachelor of Applied Management with a major in Event Management will critically analyse strategic issues relevant to event management environments and outcomes. They will employ reflective practice in the application of conceptual and technical skills to develop and implement appropriate procedures and processes for event management.

Employment Pathways

Graduates will be qualified to work in a range of event management areas, including exhibitions, local government events, sporting events, festivals, product launches and conferences.