Are you ready to begin your path to a rewarding career in marketing, public relations, or advertising?
This program is designed to give you specialized training in the components of promotional strategy. By gaining experience in many areas of marketing and promotional strategies, you’ll be preparing yourself for success in a variety of jobs.

Through the courses in this program, you’ll learn to develop promotional strategies and campaigns, incorporate specific tactics such as event marketing, trade shows and corporate communications. You’ll also study traditional advertising, sales promotion and data base marketing for the most up-to-date skills you’ll need to secure jobs like marketing coordinator, salesperson, public relations manager and more.

With the practical marketing skills you’ll develop through this program, you’ll be poised to begin a long, rewarding career in marketing and promotions.

Some job opportunities include:

Advertising Copywriter
Marketing Coordinator
PR Specialist
Sales Support
Event Marketing Assistant
Upon graduation, you’ll be prepared to begin or advance your career in marketing. While you may choose to enter the workforce immediately, you’ll also have the opportunity to apply your course credits from this program to further training at BCIT, eventually leading to earning your Bachelor of Business Administration for even more advanced skills and career prospects.