Today’s businesses know that it is critical to stay on top of what’s next in their industry: the next trend, the next tool, the next technology. They are developing capacity within their organizations to use data to derive insights for a more profitable future. Businesses have a growing need for professionals who can use data, analytics and business acumen to improve ROI, streamline and expedite processes, drive down costs, create smart products, and build better customer experiences.

Humber’s Business Insights and Analytics graduate certificate program provides you with practical, in-demand skills in business; database management and programming; data analysis and interpretation; and decision-making and communications. It consists of a common platform of 21 core courses in business, database management, programming for machine learning and data analytics, plus three specialization stream courses in either Marketing or Operations.

Graduates of this program will:

develop effective business strategies, tactics and processes based on data-driven analytics
support business decision making with advanced statistical and quantitative analysis; and advanced data visualization and communications tools and techniques
generate business insights by developing and using databases, big data and machine learning

For graduates with advanced skills in analytics, there are many career opportunities across many industries. Job titles commonly used to describe professionals in this field are:

analytics and insights consultant
business analytics specialist
data analytics manager
digital strategist
marketing analyst
operations analytics director
workforce management analyst
web analytics associate
A sampling of the industries and sectors that employ analytics professionals includes:

advertising and communications
banking, finance, investment and insurance
health care/pharmacare
human resources
manufacturing
marketing and sales
retailing, wholesaling and supply chain
transportation & logistics