Prepare students for productive careers and amplify their potential for lifelong personal and professional growth.
Prepare students to conduct research with an emphasis on applied, interdisciplinary efforts that encompass architecture, design and science, including physical and life sciences, engineering, mathematics, infrastructure systems, computing information, communication technologies and management.
Prepare students for service in urban environments and the broader society of the city, state, nation and global community by conducting public policy studies, making educational opportunities widely available and initiating community‐building projects.
Prepare students to contribute to economic development through the state’s largest business incubator system through workforce development, joint ventures with government and the business community and the development of intellectual property.

Function effectively on teams in order to accomplish a desired goal.
Understand the ethical, societal and professional responsibilities of the Information Systems professional.
Communicate effectively in both oral and written modes.
Identify and analyze the bidirectional impact of sociotechnical problems and computing on individuals, organizations and society, including ethical, legal, security and policy issues.
Invoke current techniques, skills, tools and methodologies necessary to becoming an effective Web Information Systems professional.
Engage in continuing professional development
Understand the purpose of research in Web Information Systems and Computing, and how this benefits current practice.